Internal links — the ones connecting one page on your own site to another — quietly shape both how visitors navigate and how search engines understand your site's structure. This tool extracts and lists every internal link found on a given page.
The links that distribute a site's own authority internally
While external backlinks get most of the attention in SEO discussion, internal linking plays a genuinely significant, well-documented role in its own right — search engines use internal link structure to understand a site's hierarchy and topical relationships, and to help distribute "link equity" (ranking authority accumulated by well-linked pages) across a site's own pages, meaning a page that's well-linked internally from other important pages tends to be crawled more thoroughly and often ranks better than an equally good but poorly internally linked "orphan" page with few or no internal links pointing to it.
How this tool works
The tool scans a given page's HTML and extracts every link pointing to another page within the same domain, compiling a complete list — useful for auditing exactly how a specific page distributes internal links, identifying whether important related content is being linked to at all, or spotting broken internal links pointing to pages that no longer exist.
Where extracting internal links is genuinely useful
- Auditing internal linking strategy — reviewing whether high-priority pages receive adequate internal linking support from other relevant content across the site.
- Identifying orphan pages — cross-referencing extracted internal links across many pages can reveal pages that receive few or no internal links at all, making them harder for both visitors and search engines to discover.
- Finding and fixing broken internal links — identifying internal links pointing to pages that have been moved, renamed or deleted without a corresponding redirect or link update.
- Planning a content restructuring or site migration — understanding a page's existing internal link relationships before making structural changes that could disrupt them.
Frequently asked questions
Why does internal linking matter for SEO beyond just navigation? Because internal links help search engines discover pages (particularly ones not otherwise well-linked externally), understand topical relationships and site hierarchy, and distribute accumulated ranking authority across a site — a page buried deep with few internal links pointing to it, even if it's genuinely excellent content, is inherently harder for both users and crawlers to find and value appropriately.
What's an "orphan page," and why is it a problem? An orphan page is one with no internal links pointing to it from anywhere else on the site, making it discoverable by search engines and users typically only through a sitemap or an external link, if either exists at all — orphan pages are a common, often unintentional technical SEO issue on larger, older sites where content has accumulated without deliberate internal linking maintenance.
Should every page link to every other relevant page on the site? Not necessarily to an extreme degree — while thoughtful internal linking to genuinely relevant related content is valuable, excessive, indiscriminate linking (sometimes called "link stuffing") can dilute the value of each individual link and create a poor user experience, making deliberate, relevant internal linking preferable to maximizing raw link count.
Further reading
Google Search Central — Crawlable links — Google's guidance on how internal link structure affects crawling and discovery.
Wikipedia — PageRank — The underlying algorithmic concept of link equity distribution that internal linking affects.